Plugin configuration
A written setup scope for your store, theme and current plugin stack.
Request configuration PRO edition
Reel Pro
A gallery for stores that lead with rich media
Reel Pro extends the free gallery with YouTube/Vimeo embeds, per-variation gallery images and 360° product spin viewers.
Extends Reel FREE
External video, per-variation gallery, 360° spin, autoplay rules and CDN lazy media, shipped Requires the free Reel plugin Delivered through Freemius
PRO features
External video embeds, per-variation galleries, 360° spin, autoplay rules and CDN lazy media ship in the current PRO release.
External video embeds
Reel tab on the product editor: YouTube, Vimeo or direct .mp4/.webm URL plus optional title. Rendered through the free Reel media engine.
Per-variation gallery
Assign gallery images from the media library to each variation. The storefront gallery swaps when a variation is selected and restores when cleared.
360-degree spin
Ordered spin frames on the Reel tab; drag/swipe/keyboard viewer with reserved aspect ratio above the gallery.
Video autoplay rules
Reel → Video Autoplay: skip mobile autoplay, play in-view only and respect prefers-reduced-motion when FREE autoplay is on.
CDN & lazy media
Reel → CDN Media: rewrite upload URLs to a CDN origin and defer spin-frame preloads and self-hosted video until in-view.
What PRO adds, and why it matters
External video embeds
Reel tab on the product editor: YouTube, Vimeo or direct .mp4/.webm URL plus optional title. Rendered through the free Reel media engine.
Per-variation gallery
Assign gallery images from the media library to each variation. The storefront gallery swaps when a variation is selected and restores when cleared.
360-degree spin
Ordered spin frames on the Reel tab; drag/swipe/keyboard viewer with reserved aspect ratio above the gallery.
Video autoplay rules
Reel → Video Autoplay: skip mobile autoplay, play in-view only and respect prefers-reduced-motion when FREE autoplay is on.
CDN & lazy media
Reel → CDN Media: rewrite upload URLs to a CDN origin and defer spin-frame preloads and self-hosted video until in-view.
What you get: FREE vs PRO
PRO keeps everything in the free plugin and adds the modules below.
Feature FREE PRO
Hover zoom ✓ ✓
Accessible lightbox ✓ ✓
Featured video ✓ ✓
Reserved space ✓ ✓
No jQuery ✓ ✓
Per-feature toggles ✓ ✓
External video embeds × ✓
Per-variation gallery × ✓
360-degree spin × ✓
Video autoplay rules × ✓
CDN & lazy media × ✓
Reel vs WooThumbs vs YITH WooCommerce Zoom Magnifier
How Reel compares to the popular WooCommerce product gallery plugins.
| Reel | WooThumbs | YITH Zoom Magnifier | |
|---|---|---|---|
| Free version | Yes | No | Yes |
| Hover zoom / magnifier | Yes | Yes | Yes |
| Accessible lightbox | Yes | - | - |
| Featured product video | Yes | Yes | - |
| Per-variation gallery | Pro | Yes | - |
| 360-degree spin | Pro | - | - |
| Open source (GPLv2) | Yes | Proprietary | Core GPL |
| Paid plan price | from €19/yr | ~$79/yr | from €49.99/yr |
Competitor data and pricing as of June 2026; check the vendors' sites for current pricing.
Start with Reel FREE
Reel Pro extends the free plugin with a lightweight gallery, hover zoom, a lightbox and a featured video.
Support and resources
Every plugin has its own documentation with setup walkthroughs. Bugs and questions go to the public GitHub repository for that plugin, we answer in the open.
Need help beyond the plugin?
Send the store context in writing. You will receive a scoped recommendation, without a sales call.
Compatibility audit
Check the plugin against checkout, HPOS, blocks, theme code and critical integrations.
Request an auditCustom integration
A scoped connector or extension when the standard plugin stops short of your workflow.
Describe the integrationYour email is used to answer this request only. Marketing messages require a separate, explicit opt-in.
Frequently asked questions
Does Reel Pro require the free Reel plugin?
Yes. Reel Pro is an add-on, it requires the free Reel plugin version 0.1.0 or later installed and active.
What ships today?
External video embeds, per-variation galleries, 360° product spin, video autoplay rules and CDN lazy media.
Where do I get Reel Pro?
Reel Pro is sold through Freemius. It is not in the WordPress.org directory.
How much does PRO cost?
Yes. PRO is €19/year for 1 site, €39 for 5 sites and €69 for unlimited, billed in EUR via Freemius. PL visitors see an approximate PLN price.
How does Reel compare to WooThumbs and YITH Zoom Magnifier?
Reel, WooThumbs, and YITH Zoom Magnifier all add hover zoom to the WooCommerce product gallery, but Reel offers a free version with an accessible lightbox and a featured product video, while Iconic's WooThumbs is paid only from about $79/yr. Reel gates per-variation galleries and 360-degree spin to its paid edition from €19/yr, capabilities WooThumbs and YITH cover in their premium products from around €49.99/yr. Pricing as of June 2026.
Reel FREE + Reel Pro
Start with the free zoom and lightbox gallery. PRO adds external video, variation galleries, 360° spin, autoplay rules and CDN lazy media.
See plans & pricing